Thursday, 21 February 2013

Relapse: The Album

Relapse is Eminem's sixth studio album and it was released on May 15th 2009, It came out after a four year hiatus in which the rapper had drug addiction problems and writers block. The album was produced by Eminem , Dr Dre and Mark Batson. The album came soon after Eminem's drug rehabilitation, his second divorce with Kimberly Scott and the death of his close friend DeShaun 'Proof' Holton.
The album sort of follows a narrative, which talks about his drug rehabilitation, him rapping after his non-fictional relapse and the return of Slim Shady. The album starts off with a skit in which we see untrustworthy drug counselor forces Eminem back into his drug addiction and the return to his slim shady character. The album then goes to Eminem explaining the reasons behind his drug problem, the album the goes onto slag off other celebrities who have had rehab problems and also talks about controversial topics. In the skit 'Mr Mathers' we see Eminem being recovered to a hospital where he looks back at the time during his drug problem and his dependency upon the sleeping pills. Eminem then brings in the song beautiful in which Eminem gets rid of the slim shady persona and talks about there being hope when you are in a dark place.
The album had positive critical response and it went to number 1 in nine different countries however many said that this was not quite the return of form that people were expecting. the album overall still did really well within the charts.

Friday, 15 February 2013

Questionaire Results


How old are you?
What is your gender?
How much of an effect do you think a music video adds to the music itself?
Have you previously heard of the song ‘Beautiful’ by Eminem?
What do you find most appealing about music videos?
Who is your favourite U.S. rapper?
What attracts you most to a music video?
How often do you listen to American Hip-Hop music?
What is your favourite music genre?
1
17
Male
A great  amount
Yes
The visual effects
Eminem
The artist
Everyday
Hip-Hop
2
17
Male
A great amount
No
A story narrative
Eminem
The music video
A fair amount
Hip-Hop
3
18
Female
A fair amount
No
The art direction
Nicki Minaj
The artist
Not often
R n B
4
16
Female
A great amount
Yes
The visual effects
Jay-z
The promotion
Quite frequently
Grime
5
17
Male
A fair amount
Yes
The choreography
Nicki Minaj
The music
Quite frequently
Hip-Hop
6
16
Male
A fair amount
Yes
The choreography
Jay-z
The music
Everyday
Grime
7
18
Female
A great amount
No
A story narrative
Emienm
The music
Everyday
R n B
8
18
Male
A great amount
Yes
The choreography
Other
The artist
Not often
Rock
9
17
Female
A great amount
No
A story narrative
Eminem
The music
Quite frequently
R n B
10
17
Male
A great amount
Yes
A story narrative
Eminem
The music video
Everyday
Hip-Hop
11
17
Male
A great amount
Yes
The videos message
Rick Ross
The artist
Everyday
R n B
12
17
Male
A great amount
No
The choreography
Other
The music video
Quite frequently
R n B
13
18
Male
A fair amount
Yes
A story narrative
Eminem
The music   
Not often
R n B
14
17
Male
A great amount
Yes
The videos message
Eminem

Everyday
Hip-Hop
15
18
Male
A great amount
Yes
A story narrative
Eminem

Quite frequently
Hip-Hop



From the results we learn that our target audience was mainly males aged 17. We also found out that our artist was very popular among audiences, which said he was their favourite U.S Rapper. The survey helped us as we knew what to focus upon during the production of the music video, as we found out that the art direction and the story narrative and we have decided to focus upon this during our production.